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    Category: Uncategorized

    Hermann Simon Offers A New View Of the Economy

    There’s another, better way, to think about the economy: as a complex interconnected and collaborative network of companies, contracts, and service …
    Hunter Hastings July 25, 2023
    0 Comments

    Here’s How Small Business Will Take Over The Planet.

    People prefer to deal with those they know, like and trust. Small business can win big on these three fronts. More and more customers will make the ch…
    Hunter Hastings July 19, 2023
    0 Comments

    Why Is Austrian Economics The Economics For Marketing?

    Marketing focuses on designing, communicating, and delivering value to customers. Austrian economics provides a set of principles for value generation. There are three pillars. Customer-first…

    Hunter Hastings June 6, 2022
    0 Comments
    Pricing

    Prices Are Everything

    Don't think of prices as the outcomes of transactions, but as an almost magical system that aligns your business and its customers.
    D. Thinker March 8, 2022
    0 Comments

    Design Is The Process That Links Your Imagination To Your New Marketplace Offering.

    Entrepreneurship is a design process that begins with imagination and then employs design artifacts (tools, processes, templates, plans, prototypes, l…
    Hunter Hastings December 23, 2021
    0 Comments

    Journeys In Journey Mapping

    Practical tips and advice from an expert user of the Customer Journey Mapping tool.
    Hunter Hastings August 2, 2021
    0 Comments

    Who Is A Customer?

    Author: Sean Kennedy (https://wthtm.com) The definition of a customer seems so obvious in B2C relationships that we often don’t bother to define it. Amidst the…

    Sean Kennedy July 30, 2021
    0 Comments
    Economic Theory

    What Use Is Economic Theory In Business?

    What use is economic theory in business? It’s indispensable. It’s the necessary starting point for all businesses, brands and projects. Only when you have mastered…

    Hunter Hastings June 6, 2021
    0 Comments
    Natural Resources

    Austrian Economics As A Pathway To Entrepreneurial Leadership: Rick Rule’s Story.

    Rick Rule is CEO at Sprott US Holdings. His lifetime focus on natural resources finance enabled him to carve a unique pathway to entrepreneurial success.…

    Hunter Hastings June 6, 2021
    0 Comments

    The Economics Of Creativity

    There are many, many pathways of entrepreneurial opportunity in creative services, where it is eminently possible to succeed on talent, where big companies are eager…

    Hunter Hastings June 6, 2021
    0 Comments
    Opportunities

    Economic Opportunities Don’t “Exist”. Entrepreneurs Create Them.

    Economists have only a very misty view of entrepreneurship, even though it’s the force that drives economic growth. Not only can they not measure its…

    Hunter Hastings June 1, 2021
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    For A New Entrepreneurial Organization Of Our Economy.

    The dynamism of an economy is determined by its organization. Crony capitalism is an organizational error that undermines innovation and value creatio…
    Hunter Hastings May 3, 2021
    0 Comments

    The Division Of Economics Into Macro And Micro Is Incoherent. Individual Action And Interaction Are The Two Levels On Which To Focus.

    Macroeconomics is a phony construct designed to provide a vehicle to justify government intervention via economic policies. Individual action and inte…
    Hunter Hastings April 13, 2021
    0 Comments

    Re-thinking The Role Of The Consumer In The Business System: Making Six Strong Connections.

    When businesses embrace the concept of subjective value, they redefine the role of the consumer or customer in their business model and strengthen six…
    Hunter Hastings April 7, 2021
    0 Comments

    The New Economics Of Value And Value Creation.

    There's a new economics of value and value capture that business leaders should understand and act upon. It changes perspectives, and it changes busin…
    Hunter Hastings March 29, 2021
    0 Comments

    When Businesses Re-Think Value Using A Subjectivist Approach, Many Beneficial Consequences Follow.

    When businesses take the time and analytical effort to think about value and to define it from the customer’s perspective, they will realize the opp…
    Hunter Hastings March 14, 2021
    0 Comments

    Quantum Economics, Potential, And The 4V’s Business Model.

    To get your head around quantum mechanics, it’s necessary to be able to think about a space that’s between reality (called spacetime in the language…

    Hunter Hastings March 14, 2021
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    Value Is A Process – the Essence Of Entrepreneurship.

    What is the value of a pizza? If you asked a standard economist, they might—thinking themself quite clever—ask in return, “well, what would you…
    Ricky Porco March 11, 2021
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    E4B Podcast Cover for Episode #102 Featuring Dale Caldwell

    Fighting Poverty With Entrepreneurship.

    My father, the late Reverend Gilbert H. Caldwell, Jr. was a Civil Rights Movement “foot soldier” who knew and marched with Dr. Martin Luther King,…

    Ricky Porco February 18, 2021
    0 Comments
    E4B Podcast Cover for Episode #104 Featuring Mohammad Keyhani

    Mohammad Keyhani: Implications Of Generativity For Entrepreneurship And Strategy

    Implications of Generativity for Entrepreneurship and Strategy Guest: Mohammad Keyhani Haskayne School of Business, University of Calgary mohammad.keyhani@haskayne.ucalgary.ca   This article is based on episode…

    Hunter Hastings February 13, 2021
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    Empowerment Through Entrepreneurship.

    There are many reasons to elevate entrepreneurship as the institutionally-approved and institutionally-accelerated pathway to economic success for everyone. Community flourishing through self-help is one of…

    Hunter Hastings February 8, 2021
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    Consuming Is Not Mindless Buying Of Stuff. It Is Social Co-Ordination Through The Exercise Of Choice In The Marketplace.

    [postintro]This article continues the occasional series from Professor Raushan Gross on The Institutions Of Entrepreneurship. Entrepreneurship is a powerful pathway to innovation, growth, prosperity, and…

    Ricky Porco February 4, 2021
    0 Comments

    Take A Job? No, Make A Job.

    The institutional and cultural guidelines today for personal and family income tell us to take a job. The government publishes jobs data as a key…

    Hunter Hastings February 1, 2021
    0 Comments

    Your Attitude And My Attitude Are The Sources Of Economic Growth And National Prosperity.

    Who are the drivers of prosperity? Economists would say it’s them. At least the ones who work for the Federal Reserve and the US Treasury…

    Hunter Hastings January 7, 2021
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    Cast Down Your Bucket Where You Are: How Entrepreneurs Use The Institutions of Entrepreneurship To Thrive In The Technological Epoch

    How can institutions such as education, family, language, laws, and economy be understood as the catalysts for emerging institutions of entrepreneurship? From an entrepreneurial perspective,…

    Ricky Porco January 5, 2021
    0 Comments

    Entrepreneurs Are Those Who Refuse To Accept The Status Quo – In Business, Politics, Institutions And Society.

    Entrepreneurs refuse to accept the status quo. Their function is to create new economic value for their customers, and thereby to profit for themselves, both…

    Hunter Hastings December 25, 2020
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    The Ethic Of Entrepreneurship.

    What if the generalized approach to life was something like this: my most fulfilling and most profitable pathway is to first help other people –…

    Hunter Hastings December 15, 2020
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    Entrepreneur Zones: Teaching People To Fish In America’s Abundantly Stocked Economic River.

    Entrepreneurship has not been valued the way it should be. Sure, we read about and hear about the outliers of venture-capital funded unicorns, and the…

    Hunter Hastings December 3, 2020
    0 Comments

    An Economist Uncovers A New Market Trend: The Rise of the DIY Consumer-Entrepreneur.

    [postintro]This article continues the occasional series from Professor Raushan Gross on The Institutions Of Entrepreneurship. Entrepreneurship is a powerful pathway to innovation, growth, prosperity, and…

    Ricky Porco December 2, 2020
    0 Comments

    Unsure Of Your Direction In These Turbulent Times? Entrepreneurship Can Provide All The Answers You Need.

    2020 has been a strange year. My friend Ben always asks me, “Is the world crazy enough for you today?”  He knows I nurture the…

    Hunter Hastings November 22, 2020
    0 Comments

    What’s The Ideal Age To Be An Entrepreneur? Let Market Conditions Decide.

    [postintro]This is the first article in an occasional series from Professor Raushan Gross on The Institutions Of Entrepreneurship. Entrepreneurship is a powerful pathway to innovation,…

    Ricky Porco November 20, 2020
    0 Comments

    4 Rock-Solid Basics Carry Entrepreneurs Through Crucial Periods Of Business Transition.

    [postintro]Please welcome our newest guest contributor, Lucy Reed. Lucy is an entrepreneur’s entrepreneur. She created Gig Mine (https://gigmine.co) to help others dig up sharing economy opportunities…

    Ricky Porco November 9, 2020
    0 Comments
    Epic Calling Of The Entrepreneur

    The Epic Calling Of The Entrepreneur.

    Many of us feel the pull of contributing to something “bigger than ourselves”. It could be a cause, a charity, a movement, a great project.…

    Hunter Hastings October 19, 2020
    0 Comments

    Austrian School Versus Business School: Dr. Per Bylund Compares The Insights Available To Entrepreneurs.

    Podcast transcript. Sept 29, 2020 Dr. Per Bylund compares the insight of the Austrian school of economics with the models and theories and strategic frameworks…

    Hunter Hastings October 8, 2020
    0 Comments
    Marketing

    Thinking About Reducing Marketing and Advertising During This Down Economy? Perhaps You Should Think Again.

    These are interesting times for sure, with many small and large companies making hasty decisions to cut back and, in many cases, to cut out of their b…
    Hunter Hastings October 2, 2020
    0 Comments

    Value-In-Experience Is The New Way That Firms See Potential For Value For Their Customers.

    Firms who follow the Austrian Business Model framework are focused on value for their customers – a special kind of value. It’s worth reviewing the…

    Hunter Hastings October 1, 2020
    0 Comments
    E4E Podcast Cover for Episode #84 Featuring Bob Luddy of CaptiveAire

    Bob Luddy Is A CEO Who Applies Principles Of Austrian Economics In His Business Every Day.

    One of the things that I really like about the Austrian economists, regardless of the subject, they work hard to get to the truth of…

    Hunter Hastings September 27, 2020
    0 Comments

    Why All CEO’s Can Benefit From A Familiarity With The Austrian Business Model.

    For our Economics For Business initiative, we have adopted the motto: Think Better, Think Austrian. Everyone in business can benefit from studying and understanding the…

    Hunter Hastings September 3, 2020
    0 Comments

    How Free-Market Entrepreneurship Is Transforming The Economics Of Healthcare In America.

    Podcast Transcript: Conversation With Dr. Keith Smith of the Free Market Medical Association (fmma.org); September 1, 2020 Listen to the full episode here. Hunter: Dr.…

    Hunter Hastings September 2, 2020
    0 Comments

    Meaning In Life Is Critically Important To Well-Being. Entrepreneurship Is A Key Route To Get There.

    Podcast Transcript: Clay Routledge (Professor of Psychology, North Dakota State University and Director, Existential Science Laboratory) and John Bitzan (Director of the Sheila and Robert Challey Institute…

    Hunter Hastings August 26, 2020
    0 Comments
    business model

    What Is A Business Model? It’s Not What You’ve Been Told.

    What is a business model? It’s a question asked frequently on Google Search, so there must be doubt in businesspeople’s minds. The reason for the…

    Hunter Hastings August 23, 2020
    0 Comments

    Entrepreneurship Brings Us Optimism For The Future, Despite The Depredations Of Government.

    Jeff Deist recently argued the case for economics over politics in his talk “Markets vs. Mobs.” I believe markets will prevail, and here’s why. Our…

    Hunter Hastings August 11, 2020
    0 Comments

    How Murray Rothbard’s Theory of Entrepreneur-Driven Progress Can Be Applied to Modern Businesses

    In chapter 8, Rothbard establishes the principles of what he calls the progressing economy, one in which gross investment in capital goods is increasi…
    Hunter Hastings August 6, 2020
    0 Comments

    A Values-Driven Entrepreneur Shares Ten Principles For Success In The Highly Competitive World Of Sports Content.

    There are many kinds of entrepreneurs. They are all instigators of win-win arrangements in which customers are served in innovative ways by enterprising individuals and…

    Hunter Hastings July 23, 2020
    0 Comments

    Entrepreneurship Is The One Institution We Can Rely Upon To Maintain A Prosperous And Civil Society.

    In this time of social unrest, Americans’ confidence in our institutions is in decline. A sample from Gallup’s frequent annual poll  includes these selected comparisons…

    Hunter Hastings June 25, 2020
    0 Comments

    How Entrepreneurs Build Beautiful Businesses.

    In his book, Narrative Economics, Robert Schiller, Nobel Prize-winning economist, tells us that the greatest influences on the nation’s economy come from the stories we…

    Hunter Hastings June 12, 2020
    0 Comments

    What’s A Good Entrepreneur To Do? Make A Profit, Thereby Serving Society In The Best Possible Way.

    A January 2020 Forbes Magazine article titled “Why Doing Good Is Good For Business” clearly left out critical information: who is the good or bad entrepreneur?…

    Ricky Porco April 10, 2020
    0 Comments

    We Need More Entrepreneurs To Encourage More Entrepreneurship And A More Dynamic Economy.

    Most of the market activities in which entrepreneurs are engaged are readily seen. People buy and sell things or provide services at locations to paying…

    Ricky Porco March 12, 2020
    0 Comments

    The Entrepreneurial Advantages of Building Human Capital While Young.

    While you were young, did you gain knowledge and learn skills that gave you the human capital necessary to become an entrepreneur or a small business …
    Ricky Porco February 26, 2020
    0 Comments
    Entrepreneurship

    What Would The World Be Like Without Entrepreneurs? Pretty Grim.

    Reading Per Bylund’s How Entrepreneurs Build the World inspired a thought: What would the world be like without entrepreneurs? Could we really know what our…

    Ricky Porco January 30, 2020
    0 Comments
    Economics for Entrepreneurs Cover

    A Nation Has Lost Its Way. Entrepreneurship Will Put Us Back On The Right Track.

    A nation has lost its way. On July 13, 2012, in a political campaign speech in Roanoke, Virginia, United States President Barack Obama uttered the sen…
    Hunter Hastings January 1, 2020
    0 Comments

    The Culture Of Entrepreneurship Promises An Exciting Breakout From Government, Corporatism And Dependency.

    The science of economics has a big problem with vocabulary. It attempts to capture complex concepts in single words and phrases, which only serve to…

    Hunter Hastings July 25, 2019
    0 Comments

    Ideas Are Not Scarce. Excellent Implementation And Great Execution Are Scarce.

    We gathered together another insightful tweet stream from the entrepreneur’s highest rated economist, Dr. Per Bylund. The problem of #entrepreneurship is not to come up…

    Hunter Hastings July 25, 2019
    0 Comments

    Definition of Entrepreneurship From Library Of Economics And Liberty

    An entrepreneur is someone who organizes, manages, and assumes the risks of a business or enterprise. An entrepreneur is an agent of change. Entrepreneurship is…

    Hunter Hastings July 25, 2019
    0 Comments
    Economics for Entrepreneurs Podcast Art

    Why Austrian Economics Is The Economics You Need For Entrepreneurial Success.

    Jeff Deist, President of the Mises Institute, recently penned a metaphorical comparison of Austrian economics to the punk rock bands of the 70’s and 80’s…

    Hunter Hastings July 4, 2019
    0 Comments

    Mainstream Economists Favor Efficiency. That Should Not Be A Goal – It Should Be Avoided.

    What does an economy do? Modern economics suggests it is about [production] efficiency, and develops models for assessing the degree to which it is achieved…

    Hunter Hastings June 27, 2019
    0 Comments

    Per Bylund’s Tweet Stream Explains The Concept Of Economic Cost And How It Directs Investment To The Highest Return Projects.

    The concept of economic cost seems to confuse people. It is not the price you pay for a good, but the reason you pay it.…

    Hunter Hastings June 17, 2019
    0 Comments

    Is There A Philosophy Of Entrepreneurship? Yes, There Most Certainly Is. It Starts With Ethics.

    Mainstream economics today does not believe in ethics, or does not count ethics as a part of its program. Instead, it is based on the…

    Hunter Hastings May 1, 2019
    0 Comments
    Hunter Hastings LCI Interview Cover

    Interview on The Libertarian Christian Podcast

    Check it out! A few weeks back I joined Doug Stuart to discuss my book, The Interconnected Individual, and why we should look forward to the exciting…
    Hunter Hastings April 24, 2019
    0 Comments

    Entrepreneurs Change The World For The Better By Thinking Exclusively About How To Offer New Value To Consumers.

    Original Article by Per Bylund. Politics is hardly an effective force for bringing about positive change in society. Instead, real change, and especially such that…

    Hunter Hastings April 9, 2019
    0 Comments

    Interview on Power Trading Radio

    Check out my recent appearance with John O’Donnell on Power Trading Radio where we discuss my most recent book, the Economics for Entrepreneurs Podcast and…

    Hunter Hastings March 28, 2019
    0 Comments

    Entrepreneurs Bring Economic Progress – Which Is Far More Important To People Than GDP Growth.

    Progress in one area leads to progress in others. Life gets better. Progress is not brought to us by managers striving for efficiency, but by entrepre…
    Hunter Hastings January 1, 2019
    0 Comments

    Don’t Go Left, Don’t Go Right, Go Entrepreneurial.

    We need people who can imagine a better future in entrepreneurial terms, not political terms. People who can identify how to serve their customers in …
    Hunter Hastings March 20, 2018
    0 Comments

    6 Reasons Why Individualism Is The Best Social System For Everyone.

    In the division of labor, we each want to demonstrate that we can provide better service to others and be worthy of our hire. This is how individuals …
    Hunter Hastings February 16, 2018
    0 Comments

    How can Austrian economics change the way you think about business?

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    6 Reasons Why Individualism Is The Best Social System For Everyone.

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