189. James Kent: Carving A Differentiated Growth Space In A Well-Established Market
Entrepreneurs always generate new value for customers; that’s what they get paid for. It’s not always necessary to create a new market; there are …
eGPS Pin: Dissatisfaction
Dissatisfaction is the entrepreneur’s universal, inexhaustible raw material for fueling innovation, marketing, and growth. Customers can’t articulate what innovation they want, or predict the future, but they can articulate what it is that makes them feel dissatisfied, often in phrases like “It would be better if….”
187. Per Bylund: The Austrian School Approach to Business versus the Business School Approach
Business is a form of applied economics. Its purpose is to make people’s lives better. Profit is the signal from society that business is doing a go…
179. Mark Packard On Entrepreneurial Valuation, Part 2: How Entrepreneurs Create Value
How do entrepreneurs and executives apply that theory to create customers, delight them, and grow strong brands and businesses?
178. Mark Packard On Entrepreneurial Valuation, Part 1: Value Learning
Getting into the minds of customers is the universal need of everyone in business. A new book by Mark Packard, Entrepreneurial Valuation, provides a …
175. Curt Carlson: Value Creation as a Life Skill
Curt Carlson has devoted his life to value creation and innovation — VC&I as he sometimes characterizes it. He has been CEO of SRI, a “pure innov…
174. Sterling Hawkins: Discomfort Is Your Most Valuable Feedback Loop
Negative feedback loops give us the opportunity to improve our service delivery capacity, and the value proposition behind it. Sterling Hawkins has id…
158. Mark Romera’s Globally Orchestrated Entrepreneurial Design Journey
Entrepreneurship-as-design is brought to life in a wonderful conversation with Mark Romera, who conceived, designed and brought to market a values-dri…
151. Mark Packard On Entrepreneurial Imagination: You Can’t Do Business Without It
agination is the first stage of any value generation journey — starting a development project, enhancing the customer experience, embarking on innov…
145. Christopher Habig: How Understanding Subjective Value Will Revolutionize the Medical Care Industry
The field of medical care is so ripe for new entrepreneurial solutions. As is always the case, solution design begins with understanding subjective va…
134. Per Bylund: The Unrealized
Understanding The Unrealized requires us as entrepreneurial businesspeople to think better, and to resist settling for what is merely feasible in a re…
Dissatisfaction
Dissatisfaction is an unconscious contribution of the consumer or customer to the value generation system. It indicates a non-specific pointer towards the potential for new…
126. Joe Matarese Defines a Whole New Level of Customer Value to Build a High Growth Service Firm
Firms that can unlock the deep secrets of subjective value can unleash powerful, long-lasting value streams. When these flow in a confluence with well…
Entrepreneurial Innovation in Seven Principles
Use for entrepreneurial innovation inspiration. Use for entrepreneurial innovation inspiration. The Inspiring Life And Beneficial Impact Of Entrepreneurs Tool Link
Entrepreneurial Empathy
Use this interview process and apply empathy to help you improve your customer experience and ultimately your product.
106. Mauricio Miller: Entrepreneurship as the Path Upwards From Anywhere, for Anyone
Social services are the worst policy for such people. Entrepreneurship will open up the pathway out of the neighborhoods and out of the traps of low i…
98. Mark Packard’s Empathic Mental Model for Predicting Future Customer Value
Empathy, properly employed, is a robust business tool that smart entrepreneurs use to design winning value propositions. Download The Episode Resource Empathy As A Process…
74. Raushan Gross on The Inspiring Life and Beneficial Impact of Entrepreneurs
Raushan Gross is one of the outstanding writers on the subject of entrepreneurship. In his latest e-book, The Inspiring Life and Beneficial Impact of…
35. Chris Wilton’s Recipe for Success
Is there a recipe for entrepreneurial success? Chris Wilton has established a successful and growing catering business, and the recipe he developed ha…
10. Ed Pletner Applies Alertness, Discovery, and Capabilities-Based Strategy to Start, Manage, and Grow His Firm
Ed Pletner talks with Hunter Hastings about applying these economic concepts to start, grow, and manage a thriving and highly differentiated business. Show Notes Entrepreneurial…
5. Peter Klein on Empathy for Entrepreneurs
Today we talked with Peter Klein about empathy – a critical tool in the entrepreneur’s toolbox. It’s through empathy that entrepreneurs can get into the…
3. Per Bylund on The Role of The Entrepreneur
This week we featured Per Bylund. He is an economist who observes what entrepreneurs actually do, rather than analyzing the statistics of GDP growth a…
